HONDA – THE POWER OF DREAMS

There’s a simple reason why Honda’s four-stroke marine engines lead the world in performance, reliability, fuel-efficiency and environmental responsibility… the company has been making them for a long time!

Almost 50 years ago, way back in 1964, when other companies were dabbling in various forms of futureless two-stroke technology, Honda adopted the policy of manufacturing only four-stroke outboard engines.

The company’s commitment to first class four-stroke outboard technology can be found in the words of Mr. Soichiro Honda, when he gave the following directive to Honda staff:

“Two things are most important: If they are not reliable, people’s lives can be endangered. Second – water cleanliness. What will happen to our oceans, lakes and rivers if all that exhaust gas mixed with oil gets pumped into the water? I don’t care if everyone else is making two-strokes – Honda has to make four-strokes.”

As the world’s largest engine manufacturer, with its engines forged and tested on racetracks and roads around the globe, Honda has been tireless in applying advanced thinking to its marine engines and challenging the rest of the industry to keep up.

So, when you consider buying a new boat or re-powering your current one, remember who was there from the beginning. Consider the experience that’ll take you over the water with whisper stealth, solid reliability, a trusted warranty and engine technologies no-one else offers.

Honda outboard motors have won the prestigious JD Power customer satisfaction awards 3 years in a row. The National Marine Manufacturers Association has awarded Honda the coveted CSI award for excellence in customer satisfaction for the fourth consecutive year proving yet again that Honda makes the worlds best four stroke outboard motor